Why Mission, Vision, and Core Values Matter

A well-structured mission, vision, and core values statement guide a company’s strategy and culture. According to Harvard Business Review, organizations with clearly defined mission statements see higher employee engagement and a 30% increase in retention rates (Deloitte, 2022).

How to Write an Effective Mission, Vision, and Core Values Statement

1. Define Your Mission: What Drives Your Business?

Your mission statement should answer:

• What does your company do?
• Who do you serve?
• How do you do it differently?

Example: At Modern Memory Design, we transform cherished memories into timeless framed art, offering high-quality, handcrafted picture frames with fast, reliable service.

2. Craft a Vision Statement: Where Are You Headed?

Your vision should be inspiring and future-focused.

Example: To be the leading provider of custom picture frames and wall art, ensuring every memory finds its perfect frame in homes and offices worldwide.

3. Establish Core Values: What Defines Your Culture?

Choose 3-7 core values that reflect your company’s beliefs:

• Customer First – Prioritizing convenience and quality.
• Craftsmanship – High-quality, made-in-USA frames.
• Innovation – Optimizing processes and designs.

The Power of Visualizing Your Mission, Vision, and Values

Studies from MIT Sloan Management Review show that companies with mission and values statements displayed in workspaces experience higher employee alignment and motivation.

Frame Your Mission, Vision, and Values

At Modern Memory Design, we offer:

• Custom-printed mission, vision, and values statements
• Framed in sleek black wood frames, ready to hang
• Fast turnaround for professional office decor

Showcasing your mission visually reinforces corporate culture for employees and visitors.

Best Practices for an Annual Review

Regularly update your mission, vision, and values to reflect company growth.

Checklist for Annual Review:

• Does the mission still reflect our purpose?
• Is the vision still relevant to our goals?
• Do our core values align with current culture?
• Are employees engaged with our mission and values?

Conclusion

Your mission, vision, and values are the foundation of your company’s identity. To make them truly impactful, display them in a visually compelling way.

Modern Memory Design offers custom-framed mission, vision, and values statements to enhance your office decor. Order today for a professional, polished look that aligns your team with your brand’s purpose.